Resurse utile în eCommerce

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Metoda de copywriting

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786 Ideas to Jump-Start Your Imagination

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Cum sa recastigam loialitatea clientilor cand lucrurile nu merg bine

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The writer's guide to using brain science to hook readers from very first sentence.

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Copywriting in a New Media and Marketing Era

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How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

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Shows how to write for all formats and contexts, from catalogues and advertising to magazines and websites.

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More Than 6,000 Entries to Help You Promote Your Products, Services, and Ideas, Paperback

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The Step-By-Step System for More Sales, to More Customers, More Often

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Ten Lessons for Writing Great Copy

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Martin Lindstrom, un Sherlock Holmes al lumii moderne, valorifică puterea informațiilor calitative în misiunea sa către următoarea mare descoperire.

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Cum sa castigi inimile si mintile oamenilor

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Descoperiti ce vor clientii si asigurati-va ca exact acel lucru il si primesc. Transformati-va angajatii in superstaruri ale serviciilor; obtineti de la clienti ponturi bune in ceea ce priveste serviciile de calitate si faceti-va reclama intr-un mod care va avantajeaza.

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Povestea inovarii si a deciziei clientului

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Cartea lui Guy surprinde importanta faptului de a crede intr-o idee care ii ofera clientului ceva in totalitate unic.

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